We The People

đź’™ For Those that didn’t hear, wouldn’t hear or chose not to hear tonight’s Democratic Convention (August 18th, 2020) – missed the rally call of the nation…In EACH and every speaker, video and person – just like you and I – that have been affected by our world, as it stands, TODAY and what we have to lose….what we’ve already lost and what we will lose if we don’t take a stand, right what is wrong and fight against a tyranny that is threatening our existence as a democracy in this great nation. It is no longer party against party – this fight is against the downfall of moral decency, freedom and equality, economic and health survival and honor. There is no place now to hide or bury our heads from the truth that is displayed every single day – in our streets, in our communities – around our nation. Hate, violence and division is not the call of a moral president and administration that wants to build a better nation. It is the call to destroy a nation and take power over the freedom and liberties that we know, that our forefathers knew and freedoms that our children and grandchildren may Never know.

I may be 1 voice…but many voices together build villages and nations that are good and righteous – that recognize each and every individual as part of the whole. Some say: All government is corrupt – All politicians are the same. But what is a country without a free democratic government?: A dictatorship. It is chaos. It is totally corrupt and built on fear and power. The speakers tonight didn’t speak of hatred, they did not speak on the furtherance of bigotry and division. They didn’t hold up Bibles as props. THEY didn’t LIE. They brought issues to the forefront that are indisputable. While the current president Tweeted his anger at the truth and facts – these candidates and national supporters were imploring people to rise up and BE BETTER than THIS….and to be able to look their children….or their maker….in the eye and say: I did what was right for all people and for the generations to come.

đź’™I WILL VOTE BLUE – I WILL SUPPORT JOE BIDEN AND KAMALA HARRIS – I WILL SPEAK UP and I WILL CONTINUE TO HELP REBUILD THIS COUNTRY ALONG WITH PRESIDENT JOE BIDEN AND VICE PRESIDENT KAMALA HARRIS. And I will sing a song of freedom and democracy again. – Donna Freeberg đź’™

SEARS: The end of the era of Brookdale Mall

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I
remember watching Brookdale Mall (Brooklyn Center, Minnesota) being constructed as we all eagerly peered out the school bus windows, on our way to  Northport elementary.  (It was my kindergarten year, and everything was bustling with “newness”.)

It was magical – Just imagining a mass of stores, under one cover, in a luxurious setting with restaurants attached – called:  A MALL!

So many shopping firsts and fashion firsts were acquired at Brookdale Mall: Dayton’s, Penney’s, Donaldson’s, Snyder’s and……..Sears. I worked at Sears throughout High School….. it was a grand place to work.  I can’t remember a time as a little girl when I didn’t look forward to the Christmas Wish Book, or going with my Dad to get a “Craftsman” tool.  And when Mom’s washer went on the blink – off we’d go to Sears for a replacement.  Sears was the store for the Everyman.   Catalog2

The demolishing of Brookdale Mall a number of years back left one vestige standing: Sears. But now – it will soon be demolished as well.

I visited my flagship job/store/memory maker  –  in the last final days, and it was heartbreaking.  Below are a few pictures on the history of Sears – as I remember it and photographed  it.

Nothing stays the same.
And, at times, they simply vanish. 

60's        Catalog

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RETAILER’s:  Open on Holidays? Are we outraged or are we ignorant?

…… This is my take – Holidays mean 3 things to the average citizen:

  • A paid day off from work (but not in retail)
  • Football, Family, Food (But not in retail)
  • Traditional family time (But not in retail).

Retail

So perhaps we shouldn’t leave it up to the hard working employees to suffer the consequences for our greed – perhaps we should support the retailers that choose to honor those employees with quality family time off, visit their stores (after the holiday) and simply NOT SHOP on holidays…..

There is the flip-side to this coin: Employees that don’t have or want family time.  Should they be forced to lose the income for those holidays?  Should the employer pay holiday pay to all that don’t work on holidays (this will never happen – perhaps for management – but not for the hourly workers) – or give them the choice to work?

There are always two sides (or many) to the coin.  Opinions??

Is the Legacy Marketing Professional extinct in today’s business arena?

Marketing2

I recently read a job posting for a
“Digital Ma
rketing Coordinator” position (and have seen these increasingly over the past 10 years or so) which describes the position as follows:

“You will be a part of the Marketing Communications team and will
take on the launch of their new site as well as take on responsibility
for digital marketing strategy, campaigns, platforms, etc!  The right
fit will have;

– 2+ years’ experience in the digital marketing space
– Experience working in a very technical industry
– Strong background in all things digital (email, website, social,
SEO/SEM, Google AdWords, etc!)
– Writing chops

This team is looking for someone to come in and own the digital
marketing space, drive demand, and bring ideas to the table in a
knowledgeable and collaborative way. ”

Nice position, Right??

But….Note: The company is REALLY looking at 2 very separate positions – for the price of 1.
Don’t get me wrong – most creatives hav
e a strong technical background (or at least, many do) but the true Marketing role is intense: Analytics, marketplace knowledge, market development and strategies, copy, print knowledge and MAJOR copy writing and visual placement “chops” – not to mention KILLER networking broad base knowledge and connects.
Now…throw in “all things digital”….Website maintenance? SEO/SEM, social media (daily, hourly, minute by minute – add Hootsuite and some of that is managed) – but you still have to come up with the copy and visuals.   ANYWAY………………

The point of this lengthy review is:

SHOUT OUT TO COMPANIES:  Hire what you need – know WHAT you need – and PAY for the expertise.

Defending Peace Production Services

Up Against Goliath…How’s your aim David?

slingshot

Over the past years I’ve been up against some pretty powerful odds:

Unethical employers and Unethical banking institutions.

Generally one fight alone would be enough to do in the common man (or woman in my case) and it has been a brutal fight uphill – but I’ve had the great fortune of family, friends and a powerful & influential network of trusted colleagues and resources.

The fight goes on, however – and I’m not yet sure if I will land under the heavy foot of Goliath or prevail through determination, hard work, shear will…..and an imaginary slingshot.

  slingshot2

Howling to the Moon? (Taxing Big Business)

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      Agreed — but so did Target and Sears and most big retailers. Government must demand more in taxing large corporations, closing loopholes and requiring more in social and family responsibility from ALL retailers – not to mention many of the so called “non-profits” that make millions on the disadvantaged.

We must also look at all of the major corporations and medical product suppliers who continually pay their assembly workers and support staff $10-12 hour. Who is going after them? Banks were bailed out of the giant mess that they created in the mid 2000’s and yet they remain immovable in sharing relief to a desperate economy.

I see Walmart as the scapegoat for the bigger picture. Yes, they should be included into the solution most definitely, but they are no worse, nor better, than thousands of corporations – and our Government is giving them carte blanche.

Howling to the moon? Probably.

SNAKE Oil: Is THIS what sells your product??

We’ve been suckered in…time and again to…. the marketing traps, right?snake cart

“WE’VE FOUND THE ANSWER…BURIED FOR YEARS!!!
Read on….”

“MEDICAL MIRACLE THAT YOUR DR. DOESN’T WANT YOU TO KNOW!! Read on…” 

FINALLY A CURE FOR CANCER!! 
(Wrinkles, gout, insomnia, depression, weight gain, failing business)… with these two Risk Free MIRACLE Products… Read on.

….And you  DO read on.…page after page…because the mystery is not qSnakeOilnude-font-buite ready to be revealed!!  (….definitely not until that plastic card is out of your wallet and you’ve been reeled in: Hook, LIE and Sinker. )

SERIOUSLY WORLD: IF YOU HAD THE CURE FOR A LIFE THREATENING DISEASE, DEATH, BLINDNESS, MAJOR WEIGHT LOSS, SAGGING SKIN, HAIR LOSS….whatever…. Wouldn’t you plaster that news top and center of your very first paragraph????

And if this supplier HAS THE CURE for suffering in his/her greasy little hand…don’t you find it inhumane and cruel to keep it from the masses until it’s become the next New York Times Bestseller, or “Over a Million Sold” product??snake-oil

Personally, I just erase these emails from my inbox and never click the side posts on FB.   But/and – as of late – these “urgent messages” and “inbox spams” are showing up on LinkedIn as invited contacts. WTF??
Yes, that’s right …the online bible of business has succumbed!

But we’re not safe until we “Just say NO”.  We can do this folks, say no to the new age of the “Snake Oil Salesman”  

Hire Me!!!!

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To:   My Friends and Network…………….

RE:  OPEN FOR BUSINESS – And “Thank You” before I proceed……..

To all of you who know me: You know that I am one of the best sales and marketing strategists in the business, I have superb acumen and proven experience…. and I NEED A JOB!!

I haven’t reached out to my network at large – until now. However, now I am now asking for your professional and much needed assistance:  Would you share with your company, or pass on to your network, my availability?

Need a fundraiser? Look no further.
Need a sales trainer or curriculum developer (and presenter):  I’m it!
Lead Development and Network/Partnership sourcing?  Bingo!!
I’m particularly versed in Nonprofits and will go (and have gone) above and beyond for any corporation.

Please read my blog: The Entrepreneur as an Employee  https://wordpress.com/post/4697040/239/

Also: This is my resume/portfolio website:  http://home.earthlink.net/~dfreeberg/index.html

I believe that my skill set and assets offer a win-win to businesses globally…..just give me a chance to prove that it was be the best business decision or referral you’d made for years!!

Thank you….Thank you….dear Network!

Donna Freeberg
612-325-4889

LinkedIn               http://www.linkedin.com/in/dfreeberg
Twitter                  https://twitter.com/dfreeberg123
Facebook             https://www.facebook.com/dfreeberg
Wordpress Blog   https://dfreeberg.wordpress.com

HIRE ME! The Entrepreneur as an Employee….what?? OMG!!

Hireme3

We’re leary as business owners, right? Will the Entrepreneur overshadow me, my current employees OR most importantly: Bring value and skills to my business, without being a gazelle, or a King/Queen? Insight 101: In this economy – with an 80% failure rate in start up businesses – the current entrepreneur has learned humility along with a solid business education – if they have been wise enough to take it in and stand tall.

Here is my answer to my business colleagues: Buy, Buy, Buy!!

The true entrepreneur thinks outside of the box and can bring a wealth of talent into your business:

Having tame yet empowered entrepreneurs within a company is the dream for most business owners. These are employees who will undertake something new, without being asked to do so. They are innovative and creative – they are people who can transform an idea into a profitable venture for your business. They strike the perfect balance – act like entrepreneurs, but they work for you.”
The Barking Mad Blog http://www.neilsteggall.org/ SME Advice with bite!

Search within your Network for the entrepreneur (with the skills that match your business
model) as your next awesome employee.

It’s the no-brainer way to obtain growth and innovation within your company!!!!

Marketing, Social Media and Business Development:
Donna Freeberg
612-325-4889

Marketing, Social Media and Business Development:
Donna Freeberg
612-325-4889